Michael Cera...Ve? 👀 The unlikely (but somehow perfect) partnership's making waves online.
With LVMH at the 2024 Paris Games, it's game on for the fusion of sports and luxury; Michael Cera becomes a skinfluencer with no background in beauty, and we meet a community dedicated to wearing crazy costumes and driving even crazier cars.
This and more in Issue 33 of Culture Bleats.
With LVMH pulling out all the stops to take over the 2024 Paris Games, it’s game on for the meeting of sports and luxury. Dive deeper here.
Michael Cera is the CeraVe brand ambassador in brilliant, highly memeable, lowbrow sponcon and the Super Bowl Ad. Dive deeper here.
A 24-hour car rally with a community bound by nothing but crazy costumes, crazier cars and the craziest people. Dive deeper here.
And more in the full deck:
Chinese Drifters & The “Dalifornia” Dream
Work *Soft*, Save *Softer*, Live *Longer*